The Tourism Observatory of Sant Feliu de Guíxols is a strategic tool for intelligent destination management. It collects and analyzes key data on the municipality's tourism activity, enabling informed decision-making and evidence-based action planning.

Among the data it monitors are visitor numbers, their origin, seasonality, tourism spending, and satisfaction levels. This information is essential for identifying trends, evaluating the impact of tourism policies, and continuously improving the destination's offerings.

The observatory works in collaboration with local, supra-municipal, and regional entities to ensure the quality and comparability of the data obtained.

Accessibility measures

We work to move towards a more accessible and inclusive tourist destination, progressively incorporating measures that facilitate access and participation for all people, regardless of their abilities. This commitment includes improving service areas, information, and tourism services.

Magnetic loops

The tourism office has magnetic loops to improve attention for people with hearing disabilities and facilitate clearer and more accessible communication in the public service area.

Access to the tourism office

Access to the Tourism Office is at street level and with a ramp, facilitating entry for people with reduced mobility.

Visual information

The tourism office has informational displays that facilitate visual communication and access to relevant information for visitors.

Inclusive visitor assistance

The Tourism Office offers close and adapted attention to the needs of each visitor, with the aim of guaranteeing an accessible, comfortable, and quality experience for everyone. Staff are available to offer support, resolve doubts, and facilitate information clearly and comprehensibly, taking into account the diversity of profiles and needs.

Digital accessibility

The tourism website and the City Council’s mobile app have been developed following digital accessibility criteria to ensure an inclusive and accessible user experience for everyone. Measures such as compatibility with screen readers, keyboard navigation, alternative text on images, a clear content structure, and adequate color contrast have been incorporated to facilitate reading and navigation.

The mobile application has been developed following the WCAG 2.1 Level AA guidelines, also incorporating, where possible, Level AAA criteria.

Efficient resource and waste management is a fundamental pillar of our tourism sustainability strategy. Sant Feliu de Guíxols has implemented a comprehensive selective collection and waste recovery system that encompasses both the tourism sector and citizens.

Actions include the installation of selective collection points in tourist areas, awareness campaigns for businesses and visitors, and agreements with specialized waste treatment and recycling companies.

The goal is to progressively reduce waste generation, increase recycling rates, and minimize the environmental impact of tourism activity in the municipality.

The circular economy is an economic model that seeks to maximize the value of resources and minimize waste. In Sant Feliu de Guíxols, we promote the transition towards a circular tourism model that encourages reuse, repair, and recycling.

We collaborate with local businesses to develop circular economy initiatives in the tourism sector, from reducing food waste in restaurants to promoting local and proximity products.

This approach not only reduces environmental impact but also generates economic opportunities for the local community.

Responsible management of natural resources is essential for preserving Sant Feliu de Guíxols' environmental heritage. We work on climate change adaptation and the protection of local ecosystems that make our municipality a unique tourist destination.

Our actions include the protection of natural areas, sustainable water management, conservation of marine and terrestrial biodiversity, and the promotion of environmentally respectful tourism practices.

We collaborate with scientific and environmental institutions to monitor the condition of our natural resources and implement effective protection measures.

The quality of the tourism offer is a key factor for the competitiveness and sustainability of the sector. In Sant Feliu de Guíxols, we work to continuously improve the quality standards of tourism services.

We promote professional training for sector workers, quality certification of establishments, and the implementation of best practices across all areas of tourism activity.

The goal is to offer a high-quality tourism experience that generates visitor satisfaction and added value for the local community.

Sant Feliu de Guíxols is advancing towards its consolidation as a Smart Tourism Destination (STD), a tourism management model that integrates innovation, technology, sustainability, accessibility, and governance.

We work to implement technological solutions that improve the visitor experience, optimize resource management, and facilitate data-driven decision making.

The digital transformation of the local tourism sector includes the development of digital platforms, the sensorization of public spaces, and the creation of tools for the intelligent management of tourist flows.